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- Management of a Sales Force
Rosann L Spiro, Gregory A. Rich, William J. Stanton
Management of a Sales Force
En Anglais – Twelth Edition – Updated to reflect the latest, cutting-edge issues, including technology and Internet selling, this book features a strong emphasis on relationship selling and particularly the use of team-selling. Most chapters have a ‘team-box’ highlighting the principles within a given chapter as they relate to managing selling teams.
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